Dave Florczak

SCW White Papers

SCW Fitness Education - September 15, 2012

This is the only example of white papers that I managed to retain from SCW. They were more of an afterthought than a priority; as such, these papers are shorter than average white papers, and contain relatively no authoritative, analytical data or graphs. To give you an idea of the time devoted to this kind of marketing, I believe I wrote these pages in about three hours before moving on to more important work.